Together with a few of my fellow graduates from my Graphic Design classes we decided to create something together. We wanted to be a collective creative agency with a striving for diversity in concept and design. With having a diverse set of people coming from different backgrounds but still shared the same passion we wanted to make an impact on how design and culture should be mixed and that creatives and people in general should be treated equal together at all times.

Shortly after graduation we decided to start collaborating tightly together to create great content in art space. We made a few brand designs for some startups and were saving up money together to jumpstart the company. Unfortunately things didn’t really worked out as well as we all wanted to, slowly after that each one of us got different jobs and obligations thus meaning the agency never really saw the light of day as a true company. Still I’m very proud that I was co-founding partner in this journey and art director on the branding of our agency. The ONE logo will always be one of my favorites because of the simplicity of the design but also the emotional value it carries with it. The colors black and white indicate that we didn’t made a separation of race, culture or where ever you came from. The logo is build on the letters O, N and E creating a Leonardo da Vinci’s ‘Vitruvian Man’ kinda off esthetic. The drawing itself is often used as an implied symbol of the essential symmetry of the human body, and by extension, the symmetry of the universe as a whole. Thus explaining the concept of us wanting to fill in the gaps through our design and concepts between design and brands and to show people that if we all create and do things together and not be lead by racism and classism that we will all benefit from it at the end of the day.

Client
–

Year
2016

Tools
Illustrator

Info
The branding was never used for commercial purposes as we never registered as a company. All copy rights are reserved by me.