
art direction /
branding
The Wire is a creative platform that brings creatives together, they organize events that aren’t based on the latest trends. Their mission is to create the impossible while connecting people and exceeding borders along the way. For the start of this platform the guys of The Wire approached me for their logo design in resulting me creating a jack plug which directly connects to music and a circle as displaying a family circle.
Neon and 80’s culture inspired me while making this logo. For each edition they wanted to use the logo as a mark with the location of the event in the logo. For the first two events I created the custom logo’s for the Bitterzoet and Dough House events. Along the logo design I also designed the posters and social media posts for promotional purposes.
Client
The Wire International
Instagram
The Wire
Year
2019
Tools
Photoshop
Illustrator
InDesign
Info
This is purely fictional and is not used for commercial purposes.
First Edition – Bitterzoet artwork
Second Edition – Dough House artwork
Logo variations